THQ, Sega Will Not Be on the Show Floor at Gamescom 2012

by David Sanchez on May 12, 2012 @ 3:15 pm

Nintendo Germany announced in April that it would be skipping Gamescom this year. Rather than appearing at the massive German trade show, the company revealed that it would instead feature the 3DS, Wii, and Wii U across multiple smaller events around the country.

Two other companies are now following suit and will not showcase their upcoming content at Gamescom either. THQ is the first of these, opting to stay away from the show floor entirely. According to GamesIndustry, the company is likely making this decision due to its recent financial losses. And while THQ won’t be on the show floor, it’s very possible that it will still conduct meetings within small conference rooms at the venue, akin to what it will be doing at E3 next month.

The second company that will not be making its presence felt at the massive European trade show is Sega. “Unfortunately the release timing of our 2012 AAA titles and new projects don’t work with the mid- August scheduling of the show,” Sega told GamesIndustry. “The decision will not mean that Sega will never attend Gamescom in the future, this was simply a commercial decision made for 2012.”

Gamescom is a huge event, so to see such major players like Nintendo, THQ, and Sega deciding to miss it is a bit strange.  Still, when you take into account that Nintendo wants to have small dedicated events for its hardware; that THQ simply can’t afford to appear; and that the timing isn’t in Sega’s favor, it definitely makes sense.

Follow this author on .

Read more: Saints Row IV Gameplay Footage (PAX), Darksiders, Red Faction, More Snagged by Nordic Games, Sega Shutting Down Australia Studio, Aliens: Colonial Marines – Failed Promises, Vanquish Is Free on PSN for PS Plus Members

Comments
KezraPlanes says:

Well, to be honest Sega had little to offer last year besides Sonic Generations. THQ however will be missed, they are that underrated company that publishes good/great games but they never seem to rake in the money they should.

David Sanchez says:

Sega's current situation really is a shame, because I'm a big fan of several of the company's IPs, so it sucks as a fan to not see Sega really performing all that well.

KezraPlanes says:

They dug themselves in a pretty deep hole... and their stuborneness doesn't help matters either. Insisting on 3D Sonic games with shitty controls and needlessly complicated storylines, and not bringing back IPs such as Shenmue or Jet Set Radio to instead making pointless cross-overs with Nintendo.

Seriously, if 10 years ago you told me this would be what would happen, I'd have slapped you across the face with a goldfish.

you say:

Login with your username and password below. New User?