The recent Wii U announcement hasn’t pushed Sony to ramp up R&D efforts on its next hardware platform, nor have rumors spurring about a possible E3 2012 unveil for Microsoft’s next box. In fact, Sony Computer Entertainment America CEO Jack Tretton feels that the PS3 is “just hitting its stride” in terms of adoption rate and having a broad content portfolio.

Moreover, Tretton told Forbes that he feels the technology isn’t quite there yet to warrant bringing out an entirely new console. He also took a jab at Nintendo for taking so long to adopt HD.

PlayStation 3 is really just hitting its stride. And technologically, I don’t think it’s possible to provide any advancement beyond what we have.

What we’ve seen from the competition is trying to add features that already exist in PlayStation 3. We invested heavily in that, we rolled a very heavy rock up a steep hill, through the launch period. But now I think that all pays off, and we’ve got a long run way behind it. So, I wouldn’t look for any discussion of a next generation PlayStation for quite some time.

Our attitude is kind of ‘welcome to the party.’ If you’re looking at being a multimedia entertainment device, if you’re looking at high def gaming, that was 2006 for us.

Judging from Tretton’s comments, it seems like the next-generation is still a moving target for Sony. Last year, the company did say it expects Microsoft to make the first move, so perhaps it is playing the wait and see approach.

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