by October 28, 2013 @ 9:18 am
This is a hefty drop: the GTX 780 in particular previously cost $650. It all comes on top of an aggressive bundle package, which includes Batman: Arkham Origins, Splinter Cell: Blacklist and Assassin’s Creed IV: Black Flag, plus $100 off a SHIELD purchase.
The move certainly places Nvidia in a better spot relative to the competition. Last week AMD released its R9 290X, GPU, which retails for $550. Although a faster part, trading 10% less performance to save $50 plus Nvidia’s bundle offering is undoubtedly going to make some consumers think twice this holiday season. AMD however will likely position the non-x R290 to counter these cuts and fill the void in-between the $350-500 range.
At any rate, it’s great to see competition heating things up in the GPU market.